Brand: Sharity (Community Chest)
Sharity, a combination of the words “Share” and “Charity”, is an iconic character known to children of all ages in Singapore. In an effort to extend community outreach, Sharity has embarked on setting up an online store selling Sharity merchandise, where all sales proceeds will be dedicated to charities supported by the Community Chest.
DTC Singapore Team is privileged to be part of this project. Our Creative Design Team took part in the process of adapting the popular Sharity elephant onto several products; our Sales and Procurement Team oversaw the production of the adorably designed items, coming up with a range of quality merchandise that include the Sharity & Friends Pencil Set, Sharity Foldable Tote Bag, Sharity A5 Notebook and Sharity Activity & Sticker Book.
DTC Support: Design, Sourcing, Production, Logistics.
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